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In case you've been living under a rock for the past few years, many companies have joined forces with (RED) to create limited edition products. (RED) is a business model created to raise awareness and money for the Global Fund by teaming up with some of the world's most highly sought-after brands to produce (PRODUCT)RED branded items. Each (PRODUCT)RED item sold goes directly to the Global Fund to invest in African HIV/AIDS programs, with a focus on women & children.
One of our favorite skate brands, The Girl Skateboard Co. (home to Eric Koston, Mike Carroll, Rickk Howard, etc.), is a proud partner; watch (SKATEPARK)RED here http://www.crailtap.com/c3/feature_features/red_videos/skatepark_red.html.
